Management Consultant

Case Study: Transforming a Pharmaceutical Brand’s Digital Sales Strategy Client Overview A mid-sized pharmaceutical company from Kerala specializing in OTC (Over-the-Counter) medicines was operating on a Direct-to-Consumer (D2C) model, relying heavily on online sales. Despite having a strong social media presence and active customer engagement, they struggled with low conversion rates and poor Return on…

Case Study: Optimizing Logistics for a D2C Pharma Brand Client OverviewA Kerala-based pharmaceutical company specializing in homeopathic medicines for agriculture was facing a logistical bottleneck that severely impacted its ability to fulfill customer orders. The company followed a D2C (Direct-to-Consumer) model, where customers placed orders through their website and other online platforms. However, reaching farmers…